Why it Pays to Unlock the Power of Your Story
September 10, 2021
As a team of trained journalists, creatives and social storytellers, Media Minefield plays a...
The Media Minefield Blog
Stay up-to-date on earned media, social media, crisis communications and other PR industry trends.
News Industry Insight: When to Expect a Return to Normal
July 23, 2021
After more than a year spent on Zoom, our clients have nailed the nuances of virtual interviews....
How I’m Fighting Employee Burnout With Mandated Days Off
June 8, 2021
It's an understatement to say the pandemic radically changed the tenuous balance between our...
Why You Need a Specialized Approach to PR
May 6, 2021
If you were suffering from a chronic health condition like vertigo or asthma, you wouldn’t go...
Guide to Becoming a Thought Leader
March 8, 2021
When we ask clients about their goals, one of the first things we hear is a desire to become a...
Are You Prepared to DIY Your PR Plan?
December 2, 2020
These days there is a YouTube video or MasterClass for almost everything. The “do-it-yourself”...
How to Determine Your Personal SEO Score
July 16, 2020
No matter your position or age, you are a CEO: The CEO of your own brand. Businesses spend...
The Secret to Social Media: Posting with Purpose
January 28, 2020
We all know that content is king, especially on social media. However, many brands still...
Earned, Owned and Paid Media: What’s the Difference?
November 4, 2019
Do you understand the differences between earned, owned and paid media? Most business owners and...