5 Things Ted Lasso and AFC Richmond Get Right About PR

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Ted Lasso has stolen the hearts of millions. The show's positive message, heartfelt storytelling and relatable characters have made it must-see TV each week. There's something our favorite football club does well that many business leaders might not realize they can learn from: public relations.

Click here to learn more about the five winning PR plays to bring back to your organization.

1. Hire an external pro
2. Prioritize media training
3. Be authentic
4. Allow access
5. Use your people to boost the brand